"Designed by French artist Benedetto Bufalino, this picnic table will make any adult feel like a kid again. The oversized sculpture, entitled La Table de Pique Nique, looks just like the real thing but at a much larger scale, standing six and a half feet tall. From a distance, the optical illusion creates a confusing distortion that is hard to understand until people are actually seated on it."
|—||Stefan Olander, Nike Head of Digital Sport, talking about the potential of harvesting Nike FuelBand data for personalized marketing and service experiences.|
Co-CEO at Warby Parker
Another smart move by @Starbucks! #payitforward and get a cup of coffee: http://bit.ly/19mDiHe
VP of Marketing, YouTube
Chief Research Officer
Viacom Media Networks
Manager of Corporate Communications and Social Media Strategy
Great Nate Silver point. You get the most returns from measurement by beginning to analyze the basics. From there, the effort yields diminishing returns. You have to decide what effort is worth the increasingly small competitive advantage it provides.