Mad Men Ad Turned On Its Head

You may have caught my previous post about the power of visual brands, as demonstrated through what was (to me) a breathtaking transit ad for Mad Men:

Mad Men Ad

Today, I caught this article in the gothamist about a phenomenon taking over the media buy: tagging the posters in the white space. Check out the cool collection of what artists have done to transform the placements into mini pieces of art! Sadly, the gothamist now reports that they are being systematically cleaned up (which I understand from a branding standpoint)… so catch them while you can (or online forever)!

Mad Men Tagged

Fleeting impressions, fragmented identities, jaded judgments. These are the tiny pieces that make up a day: the currency of our world.

Hi there, my name is Ben Grossman. My line of work and passion is putting those tiny pieces of our days together in order to create compelling communications initiatives and game-changing cultural insights.

Here, you will find me cataloguing the especially compelling pieces as they catch my eye. For more information about me, feel free to visit my website.